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- A big first, a new YouTube drop and a messy attic
A big first, a new YouTube drop and a messy attic
One live event, two big questions and a lesson I learned in Belgium.

Here’s a quick update from me this week.
On Monday, we had the very first live session of the Monthly Support Group. A quiet little milestone I’m honestly proud of.
I answered real questions from inside the community:
Guillaume asked how to transition from 15+ years of project-based software dev to a monthly subscription model.
Jafaar wondered if his shift into design mentorship and creating resources is the right path, or just a time-sucking detour.
I gave them both the straightest, most practical answers I could.
Just what I’ve seen work.
📺 The full recording is already in the community and if you’ve got a question of your own? You can drop it in the “Ask a Question” space for the next live session: Thursday, Sept 4.
New video: Why I stopped fighting for UX
Also this week, I published a new video on YouTube. This one’s for anyone who’s ever been told “there’s no time for proper UX.”
It’s part story, part strategy. And part confession.
I share:
Why I stopped preaching UX to teams who never asked for it
When to push for research and when to just get things shipped
How I redesigned 50+ screens in 2 months (with no post-its or workshops)

Caught up with an old friend and ex-colleague Dolph over coffee.
Other little highlights from my week
Caught up with an old friend and ex-colleague Dolph over coffee. Will share a photo in the email — it’s always good to see where people landed.
I had a mentorship call with Laura, helping her productize her new UX Audit offer. She’s onto something solid.
Wrapped up a big redesign project for a meeting location platform. +50 screens delivered in two months.
And on the home front? The attic is finally being turned into a proper office. A contractor came by to quote the drywall. Fingers crossed I’ll be recording videos up there by the end of the month.

Your turn
What was your biggest win this week?
I ask because we often forget to look back and recognize what actually went well.
Even if it was small — send it my way, or share it in the community. I’d love to hear it.
Until next time!
With kind regards / 🇳🇱 Met vriendelijke groet,

Philip Wallage
Founder BTNG.studio: Experience World-Class UX Design — every month
Founder philipwallage.com:
🛄 Don’t be a stranger — find me on LinkedIn to stay connected!
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